{"id":1725,"date":"2022-06-07T16:15:36","date_gmt":"2022-06-07T14:15:36","guid":{"rendered":"https:\/\/www.oznamovatelia.sk\/?p=1688"},"modified":"2024-10-14T13:56:45","modified_gmt":"2024-10-14T11:56:45","slug":"vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru","status":"publish","type":"post","link":"http:\/\/10.0.3.7\/en\/vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru\/","title":{"rendered":"Vyhl\u00e1sili sme verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru"},"content":{"rendered":"
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N\u00e1\u0161 \u00farad tento rok pl\u00e1nuje medi\u00e1lnu kampa\u0148, skrz ktor\u00fa pribl\u00ed\u017eime na\u0161u existenciu a\u00a0slu\u017eby, ktor\u00e9 vieme poskytn\u00fa\u0165. D\u00f4le\u017eit\u00fdm krokom s\u00fa aj dobre zvolen\u00e9 komunika\u010dn\u00e9 kan\u00e1ly ako s\u00fa telev\u00edzne stanice, r\u00e1di\u00e1, \u010di reklama vo verejnom priestore a\u00a0in\u00e9. Preto op\u00e4\u0165 vol\u00edme najtransparentnej\u0161iu cestu a\u00a0tou je verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru.<\/p>\n

\u00a0<\/p>\n\n

Prim\u00e1rnym \u00fa\u010delom verejn\u00e9ho obstar\u00e1vania je zabezpe\u010di\u0165 n\u00e1kup medi\u00e1lneho priestoru na pokrytie v\u0161etk\u00fdch marketingov\u00fdch aktiv\u00edt vr\u00e1tane pl\u00e1novania, anal\u00fdz a strategick\u00e9ho aj operat\u00edvneho poradenstva v medi\u00e1lnej sf\u00e9re.<\/p>\n\n

\u00a0<\/p>\n\n

S\u00fa\u010das\u0165ou predmetu z\u00e1kazky je poskytovanie nasledovn\u00fdch \u010dinnost\u00ed medi\u00e1lnou agent\u00farou:<\/p>\n\n